The Scaler: Vol. 1, Issue 1 - Why the Best Practices Obsess Over Hygiene
TL;DR – What we've got today: 🦷 The #1 metric top-performing practices obsess over (and why you should too) 📈 A proven hygiene growth playbook that added $42k/month in production—no ads required 💰 A powerful $10 incentive that boosts reactivations and unites your team
Hi There,
Welcome to The Scaler
Stories, strategies, and systems I’ve learned from 25 years in dentistry and scaling our practice to $7M/year using TeamCare.
TL;DR – What we've got today:
🦷 The #1 metric top-performing practices obsess over (and why you should too)
📈 A proven hygiene growth playbook that added $42k/month in production—no ads required
💰 A powerful $10 incentive that boosts reactivations and unites your team
🏆 Hygiene is King
I’ve analyzed the data from 500+ dental practices we work with, and here’s what the best ones have in common:
They obsess over hygiene patients.
Why?
More hygiene → more exams
More exams → more treatment planning
More treatment → more production and collections
It’s the foundation of sustainable growth.
We helped one practice add $42,000/month in production without spending a dollar on ads—just by dialing in hygiene operations.
They followed a simple, repeatable playbook, which you can grab at the end of this newsletter.
⭐ Client Spotlight: Pacifico Dentistry
This Pennsylvania-based practice transformed their hygiene systems with TeamCare. Within weeks, they saw:
✅ A major lift in hygiene reactivation
✅ Smoother team communication
✅ Faster appointment booking
📝 LinkedIn Mic Drop:
👉 Follow my Co-Founder Colin here
🎯 Incentive of the Month: The $10 Reactivation Bonus
Every time a team member brings back a lapsed hygiene patient, they earn $10.
TeamCare automatically tracks reactivations, credits the right team member, and makes payouts seamless.
I hear this objection a lot:
“Isn’t that part of their job?”
Yes. But incentivizing the right behavior drives real results.
Practices that use this see a 30x ROI on average.
You’re not paying for effort—you’re rewarding outcomes.
Growth doesn’t have to feel chaotic. When hygiene becomes the focus, everything else begins to flow
The path gets clearer, the team gets aligned, and the results start showing up fast.
- Dr. Sharon
Co-Founder @ TeamCare Dental
